Seven Collections. One Standard: The Highest.

Hand-knotted designer rugs curated in-house — from classic oriental pieces and Persian nomadic weaves to contemporary designer collaborations. Each of our seven collections tells its own story of material, colour and knotting craft.

Our seven collections at a glance

Orientation

Which collection suits which room

Seven collections sound like a lot of choice, and they are. The distinction is simpler than it looks, though: it runs along three questions — how the rug is made, what role it should play in the room, and whether a standard size fits at all.

Hand-knotted or machine-made

Six of our seven collections are hand-knotted or hand-woven. One is not: the Edition Collection is machine-made. That is not a flaw but a different answer to a different question — it is built for urban, everyday living and is correspondingly hard-wearing. We state it here anyway, because the difference is obvious in the showroom and tends to go unmentioned online.

How to judge hand-knotted quality yourself

The role in the room

A rug can hold a room together or set its tone. The quiet collections are made for the first, the patterned ones for the second.

Quiet and planar
Plain Collection — single-colour rugs and carpeting in exclusive colours, comfortable and hard-wearing. Radiance Collection — finest wool with vertical stripes and textured surfaces: calm from a distance, alive up close.
Pattern-led
Skyview Collection — abstract patterns inspired by aerial views and landscapes. Designer Collection — collaborations with international designers, every piece a statement. Nomadic Collection — nomadic rugs and kilims with a narrative pattern.
Classic
Traditional Collection — pieces from the great knotting regions: Nain, Ghom, Bidjar. Authentic patterns passed down over centuries. Anyone looking for an oriental rug usually looks here.

Size first, pattern second

The most common disappointment in buying a rug is not a colour mistake but a size mistake: the rug is too small for the room, and that only becomes obvious once it is down. So it pays to settle the size before choosing the piece.

When no standard size fits

No room is standardised, and many floor plans take no standard size — a stair landing, an alcove, an overlong dining table. Every hand-knotted collection can be made to bespoke size and colour, up to 1.5 million knots per square metre.

Bespoke rugs: process and options

Before you decide

A rug looks different in the gallery than in your living room — different light, different wall colour, different floor. That is why we lay rugs out at your home for viewing, and why no product page of ours shows a price: size, material and knot density decide it, not a catalogue.