Projects at the Highest Level
IWC Schaffhausen, international five-star hotels, private residences from Zurich to Dubai — when leading architects and interior designers require a rug at this level, they come to NEGRA.

Terrassenhaus am Zürichsee
For the comprehensive renovation of a terrace house on Lake Zurich, interior designer Peter Peters Interiors developed a high-end concept that combines a sense of calm, comfort, and a connection to nature. Earthy tones, wood, stone, and continuous smoked oak are complemented by bespoke built-ins and a precisely designed lighting concept. The custom-made, hand-knotted rugs by Negra carpet & home — produced in special colors to match the interior — add warmth, structure, acoustic quality, and a personal signature to the open living space.
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Hotel Seefeld in Zürich
For the Zurich Hotel Seefeld, we developed a comprehensive textile interior concept.
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IWC Schaffhausen Boutique – Zürich
For the grand opening of the IWC Schaffhausen boutique in Zurich, we selected rugs with contrasting colors in various designs and qualities, perfectly matching the interior.
View IWC Schaffhausen Boutique – Zürich
Villa in Vitznau
The Villa Balanis is an architectural masterpiece, from its spatial arrangement and architectural design to the lighting concept for the interior, with every detail meticulously crafted. The house impresses with its timeless elegance and inner tranquility. Here, the focus is on the people; the building and landscape form the backdrop for a desired sense of ease. Similarly, the rug concept draws from the landscape, incorporating the colors found in nature.
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Luxusbau Schooren (Kilchberg)
For this, we created an oversized rug in earthy, calm tones that perfectly complements the high-quality furnishings.
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Villa in Saudi-Arabien
For a Saudi Arabian villa, we developed rugs in the style of the property's oriental-modern architecture.
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artanova Switzerland (Horst AG)
In collaboration with a photoshoot, various rug designs were matched with designer furniture and visualized.
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Villa in Genf & London
For a villa in Geneva and London, the leading interior designers entrusted us with a textile concept for the space.
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