Retail partner
NEGRA at Imperial Interiors
Nüschelerstrasse 30, CH-8001 Zürich
NEGRA rugs are on display here at Imperial Interiors. The house carries a selection of our collections — for the full range, bespoke sizes and advice on commissions, visit our gallery in Zurich.
Your visit
- Opening Hours
- Please ask the house directly for opening hours.
- Getting here
- Open the map view for the exact route — it takes you straight to the address.Get Directions →

Getting here
About five minutes on foot from Zurich main station, opposite Kaufleuten Tram stop Zürich, Sihlstrasse (lines 2, 9) Two private parking spaces directly at the showroom; Talgarten car park nearby
Hand-knotted rugs in Zürich and the surrounding area
Imperial Interiors in Zürich is an address for anyone in the city of Zurich and around Lake Zurich looking for a fine hand-knotted rug. Here you can see pieces from the NEGRA collections in full size, in daylight and up close — from calm, plain rugs to designer pieces in wool and silk with up to 1.5 million knots per square metre.
Whatever is not on display, we source through our gallery in Zurich: other sizes, colourways or a bespoke rug made to your wishes. The full range is open to you here as well.
About Imperial Interiors
Founded in 2003, Imperial Interiors welcomes its clients to a 430 m² showroom on Nüschelerstrasse, fully renovated in 2025/2026. The focus is on the culture of sleeping and living: beds by DUXIANA and the house's own Swiss label NUVOSETTE, sofas and furniture by Flou, lighting by Natevo and Bomma, and outdoor furniture by Unopiù. Delivery and installation are handled by the house's own team.
Our collections
Eight proprietary collections, most of them hand-knotted or hand-woven. A selection is on display at Imperial Interiors; we are happy to show you any other piece.
Book an appointment
For a detailed consultation we set time aside — so someone is there who can answer your questions.
Book an appointmentPrefer to decide at home?
A rug behaves differently in your own room than in the showroom — different light, different furniture, different proportions. We bring a selection to your home.
About the home trialProjects from this region
A selection of what has been created nearby.
Other locations nearby
Frequently asked questions
- Can I see the rugs in Zürich in person?
- Yes. A selection of hand-knotted NEGRA rugs is on display at Imperial Interiors to view and compare. If you are looking for a particular piece, ask us beforehand — we will tell you where to see it.
- Does NEGRA make bespoke rugs?
- Yes. Size, shape, colour and material can be tailored to your room, and we guide the bespoke process personally. More on bespoke rugs →
- Can I try a rug in my own home?
- Yes. We bring a selection to your home, also in the city of Zurich and around Lake Zurich — so you can judge effect, light and proportion in your own room. About the home trial →
- How do I recognise a fine hand-knotted rug?
- By its knot density, its material and its workmanship — the back included. We explain what matters in detail in our guide. Check knot density yourself →











